Each issue, cruise expert Jane Archer shares her tips on selling a specific area of cruise. This time, she looks at world and long cruises
One of the most unexpected consequences of the Covid pandemic has to be the massive growth in demand for long cruises. Whether it’s a ‘free at last’ reaction to the travel restrictions of the past year, or a more relaxed YOLO (you only live once) attitude to life, people are rushing to book cruises that will take them away from home for months at a time. Viking’s 2022 world cruise was snapped up when it went on sale last December, Cunard reports a record number of first day bookings for full world cruises when Queen Mary 2 and Queen Victoria’s 2023 circumnavigations went on sale in March. For many cruisers, long voyages and those going around the world are the ultimate prize – as much about life on the ship and new friendships as the places they’ll visit. Most cruises set sail early in the year, giving cruisers something to look forward to as the festive season ends and, especially for the Brits, a perfect escape from the winter blues. We look at options for both world and long cruises sailing from the UK and overseas.